Home button
For free estimation Call us - (800) 706-6973
Product Development

Our product development service offers the entire gamut of software product development from developing the product concept, delivery of product, maintenance and support to the next versions.

Our product development philosophy

If you want to make great products for happy customers, you must have a product design/development methodology that should provide humane solutions to the very human customers that you serve. Our holistic product development approach includes two critically important aspects:

  • Always keep the end users in mind right from concept building to the final delivery. New products that deliver superior and unique benefits to the end users have a commercial success rate of 98% compared to 18.4% for undifferentiated products
  • Develop the new product on time, on budget and with a high standard of quality and innovation

Based on the above holistic design philosophy, we always ensure that you will have the end product that is not only robust but also highly competitive to achieve market dominance. We always strive to save you money by focusing on the right features that bring customer value, not low yield 'nice-to-have' features.

We have successfully developed several products and we understand the complete product development life cycle. We provide the following services for all your software product development needs.

Software Product concept and visualization

You have a vision to make the end users of your product happy. We will work with you to transform this vision into reality. Many times we find that there is a wide gap between what our customers want and what they actually need. We always listen to our customers' ideas and interests. We carefully and methodically examine our customers' assumptions and requirements and if required we might challenge them in order to help our customers gain insights. We will leave no stone unturned to cover all aspects of product engineering in order to develop a unique product concept that will ensure the proposed product is not only user friendly and technologically superior, but also has a good fit to the intended market.

Delivery and Testing

Before we deliver the final end product, we work rigorously with the original specifications to ensure that the product is built as planned before it enters the testing phase. We develop the following test plans and procedures at the project definition phase.

  • Evaluation and selection of third party automated test suites. If required development of testing tools
  • Development of test harness
  • Execution of manual and automated test plans
  • Test Automation using tools like Load runner, Win runner etc
  • Test Results

Our testing plans also include testing of the areas such as functional, Unit, Integration, Regression, Compatibility, Installation, Security, Performance, User Acceptance and End to End transactions.

Implementation and Support

We work with your final implementation of the software that includes production launch, preparation of user manual, user training, maintenance and support. Our maintenance of the software includes fixing customer reported bugs and change requests.

Future Enhancement:

As end users start using the products, companies must plan for the next versions so that the new features can be incorporated in the next version. We work with our clients right from the concept development stage and develop pre-defined future version documents. We also provide a well-defined version control methodology to ensure a smooth transition to higher versions. We also provide porting service and re-engineering the software to new operating system platforms or technologies as per the business objectives of our customers.

Product Definition

In this phase, we define the process of actually designing and developing the product. We explore ideas and refine them in terms of defining the product specifications, hardware and software platforms to be used, project plan, cost, time frame, quality, usability, test procedures & plans (test cases, test scripts & matrixes, test schedules, test conditions, test status reports etc.) Product release deadline, maintenance & support, and finally future version plans.


The product architecture functions as the building blocks of any product. In this phase, we carefully develop the architecture of the product after evaluating all the relevant hardware and software platforms, maintenance and support requirements, porting requirements across various platforms, future enhancement and version controls.


Our product development team, as a whole, takes responsibilities for the strategic direction of the product agenda and road map, as well as developing the product as per the specifications.